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UI / UX / Design

The Main Role of Animations in User Interfaces

Vanessa Alvarez   

Animations is a word mostly known in the tech industry as the nice-to-have decorations which in the majority of cases they turn into the low hanging fruit of a project.

In this talk I will explore some examples of well implemented web animations with the purpose of demonstrating the benefits that animations bring to the users, the importance of animating responsibly and how to communicate animations across teams.

My goal is to convey to the audience that animations are more than just a decorative they make web interfaces more usable.